Ad Council Launches "Energy Hog Buster" Campaign

A new ad campaign is targeting kids between the ages of 8 and 13 in an effort to reduce energy use in homes. The three-year campaign, funded by the Ad Council, Energy Outreach Colorado, and a number of other partners, uses television, radio, and Internet public-service announcements to

teach children to become

“Energy Hog Busters.” The Web site includes games, such as Bulb Hunter, Attic Attack, and Whack a Hog, that target common residential energy wasters. For more information, or to play, visit www.energyhog.org.